Advantage of Franchise Concept in China

• Chinese people by nature are very entrepreneurial and prefer to be in business for themselves over being employed.
  
  
• Franchise operations require minimal planning & management skills on part of the Franchisee. As the entire concept, business model and estimated returns on investment are provided to them.
  
  
• Economy of scale due to larger procurement of locally manufactured merchandise for a large number of stores ensures that the stores are profitable at an early stage.
  
  
• Franchisee’s are also provided management & staff training to ensure their success. IBMC shall provide franchisee’s a mobile phone with built in Point of Sale systems to track sales, merchandise stocks, high selling item trends and many other functions.
  
  
• Retirement age in China is currently at 55 years, people are young and healthy with enough experience which puts them in the right position to manage a small business.
  
  
• The investment requirement is minimal and will range from $ 10,000 to $ 12,000 USD per store for a 250 sq. foot store space which includes the decoration of store and 1st months merchandise shipment. The ease and simplicity of this concept is very affordable to a very large section of the populace and presenting a very low barrier to establishing their own business.
  
  
• International Fashion Brands can bring the international fashion concept, style, and marketing knowledge that Chinese domestic brands lack.